Aloha Express - Japanese Advertising Media Profile

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Aloha Express

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Contact
Katja Silveraa
808-949-4592 ext. 803

Download Media Specification
Rate Sheet

10% off for AMC, RHSC and Ward Center (pending) tenants.

All dates and rates subject to change
Special Packages Rates available for multiple title insertions

AlohaExpress is the only editorial-focused, quarterly travel publication devoted exclusively to Hawaii, providing readers with the most updated news and information from on-site coverage in Hawaii. The publication reaches Japanese travelers before they arrive in Hawaii, with many visual photos and in-depth articles.

Media Schedule

Issue Date	Space Closing	Materials Deadline
Feb 2008	11/1/2007	12/1/2007
Apr 2008	2/4/2008	3/1/2008
Jun 2008	4/1/2008	5/1/2008
Sep 2008	7/1/2008	8/1/2008

Circulation

150,000

Format

Quarterly

Distribution

Sold at most major bookstores throughout Japan and by subscription.

Designation

Ala Moana Center, Royal Hawaiian Shopping Center & Ward Center (pending)

Key Benefits

Most readers are repeat travelers to Hawaii

Seasonal trends are accommodated with the timely release of the magazine

Content reaches consumers and the media

Release dates correspond to peak travel seasons

Clients with ideas for customized insert booklets or interest in direct mail opportunities can work with Aloha Express to create one

Features

Aloha Topics (What's New in Hawaii)

Timely featured articles

Ala Moana Center section

Royal Hawaiian Shopping Center section

Detailed, updated maps

Presents from Aloha Express (Reader's Gifts)

Calendar of Events

Readership

60% Female, 40% Male

Age ranges from 18-40 years

86% of our readers purchase Aloha Express on a regular basis.

Majority have traveled to Hawaii at least twice

Advertising Rate
(Gross)

Ranging from $1,800 for a 1/4 page, 4-color ad to $5,000 for a full page, 4-color ad (Frequency discounts available for multiple insertions.)

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Aloha Express is the only editorial-focused, quarterly travel publication devoted exclusively to Hawaii, providing readers with the most updated news and information from on-site coverage in Hawaii.

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